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Television Advertising Risen To A Whole New Level

 

The vast majority of television advertisements today consist of brief advertising spots, ranging in length from a few seconds to several minutes (as well as program-length infomercials). Advertisements of this sort have been used to promote a wide variety of goods, services and ideas since the beginning of television.

The effects of television advertising upon the viewing public (and the effects of mass media in general) have been the subject of philosophical discourse by such luminaries as Marshall McLuhan. The viewership of television programming, as measured by companies such as Nielsen Media Research, is often used as a metric for television advertisement placement, and consequently, for the rates charged to advertisers to air within a given network, television program, or time of day (called a “daypart”).

The first official, paid television advertisement was broadcast in the United States on July 1, 1941 over New York station WNBT (now WNBC) before a baseball game between the Brooklyn Dodgers and Philadelphia Phillies. The announcement for Bulova watches, for which the company paid anywhere from $4.00 to $9.00 (reports vary), displayed a WNBT test pattern modified to look like a clock with the hands showing the time. The Bulova logo, with the phrase “Bulova Watch Time”, was shown in the lower right-hand quadrant of the test pattern while the second hand swept around the dial for one minute. The first TV ad broadcast in the UK was on ITV on 22 September 1955, advertising Gibbs SR toothpaste. The first TV ad broadcast in Asia was on Nippon Television in Tokyo on August 28, 1953, advertising Seikosha (now Seiko), which also displayed a clock with the current time.

Television advertising involves two main tasks: creating a television advertisement that meets broadcast standards and then, placing the advertisement on television via a targeted air time media buy that reaches the desired customer.

In the following illustration you can see the Iastra TV Advertising options available to you:

 

Iastra Free TV Player Advertising Options
Private Lable Players
Your Icon
-Floats in Player Screen
-is linkable.
arrows_image100x100_right
Placement included in
-Home-Page-Takover
-Daily or Weekly
-Does not Click Away

 

 

 

 

 

arrows_image100x100_up arrows_image100x100_up arrows_image100x100_up
1st Channel_Slot
Reserved For
Home Page Takeover
All Other Channel Slots
Available For Lease
-Daily
-Weekly
-Monthly
-Annually
-Pre-Roll
-Post Roll
Video Commercial
Spots Available To
Advertisers
& Sponsors

 

Simply Cut and Paste the following code into any webpage
(This is Free Content From Iastra "we update the player daily with new episodes,
you don't do anything or pay anything")

<iframe src="http://icollegeclass.com/scheduled_programs/player.php?id=&width=650&height=350&xml=1401382745.xml&
logo=http://www.icollegeclass.com/scheduled_programs/images/logo.png&link=http://www.ifilmfeatures.com
&theme=ui-darkness&playlistmod=f&shuffle=false&loop=false&scrollMode=auto&autoNext=t" height="350" width="650"
allowfullscreen="true" frameborder="0" marginwidth="0" marginheight="0" scrolling="no"></iframe>

What is a homepage takeover?

Simply put, a homepage takeover is where the background (also known as a “wallpaper” or “skin”) and banner slots on the homepage are used to promote your message as opposed to booking a single banner position. Takeovers can also be more sophisticated where the architecture of the page is seemingly disrupted for your advert utilizing rich media combined with non-traditional banner formats like overlays or sliders.

Home Page Take Over Info Click Here

Television Advertising Risen To A Whole New Level

The vast majority of television advertisements today consist of brief advertising spots, ranging in length from a few seconds to several minutes (as well as program-length infomercials). Advertisements of this sort have been used to promote a wide variety of goods, services and ideas since the beginning of television.

Iastra TV gives you 6 months of air time 24 hours a day 7 days a week for six months on many websites

Click Here to Find Out More 

TV Commercials (3month run-time)

With the Iastra Broadcasting Network we can now do this very well in a highly targeted medium that now has the ability to reach every connected person on the planet via computer and now via Cellular Phones via our own Global Broadcasting Platform of both recorded media and live events broadcast from all over the world in any country or region without limitation.

If your a Global Brand we can reach every connected person on the planet!!

Our viewers are “tech Saavy People from all walks of life with incomes over $35,000 annually in all age groups world wide” it doesn’t get any better than that.

Iastra TV gives you 3 months of air time 24 hours a day 7 days a week for three months on many websites

Click Here ToFind Out More

THE IASTRA GLOBAL NETWORK

98% OF OUR VIEWERS ARE FROM THE TOP 10 COMPUTING NATIONS

broadcast-map

Advertising Options
with Iastra Broadcasting Corp.

TV Commercial Packages

With the Iastra Broadcasting Network we can now do this very well in a highly targeted medium that now has the ability to reach every connected person on the planet via computer and now Cellular Phones on Iastra’s own Global Broadcasting Platform for both recorded media and live events broadcast from all over the world in any country or region without limitation.

We can “localize” your campaign or if your a Global Brand we can reach every connected person on the planet!!

Our viewers are “tech Savvy People from all walks of life earning on average more than $35,000 per year who are highly mobile in all age groups world wide” it doesn’t get any better than that.

Pre-Designed Advertising Packages

Iastra offers several pre-packaged Advertising Packages giving you a far greater value within the Iastra Broadcasting Network and the Events we do that you could find if you went to website owner or other website network companies which would offer far less views and real clicks by real people. Click Here to View Ad Packages

Video Commercial Options

Click here to have your TV Commercial on Iastra TV

Iastra TV now offers TV Commercials Pre-Roll and Post-Roll Video Commercials, what makes Iastra TV unique from other cable networks and other online networks is Iastra TV. The Iastra TV Player is now on over 50 different websites and your TV Commercial, unlike other networks, is visible 24 hours a day and even gets a Thumbnail image (your choice; Logo …) and people will see your commercial in all players.

As opposed to other networks who offer fleeting seconds of visibility on one site or one channel whereas the Iastra Player is on over 50 sites, this number is growing fast, all in different demographics giving you incredible reach and penetration.

Click here to have your TV Commercial on Iastra TV

 

We offer tailor made advertising packages for any budget to give you maximum results.
For a More Detailed Information Media Kit, Simply Complete the Form Below and we will contact you within 24 hours:

Become an Event Sponsor:

Event Sponsorship Information

Lease Your own Dedicated Channel on Iastra Global TV:

Lease a Dedicated Channel on Iastra Global TV

Have Your Banner on the Iastra Network Websites:

Banner Advertising Information

Takeover the Home Pages in the Iastra Broadcasting network:

Home Page Takeover Information

Sponsor a Global Games Tournament:

Game Sponsorship Information

Let the Pros at Iastra Do Your Social Media Marketing:

Social Media Marketing Information

Need a Top Celebrity at your event or in your production to promote your company:

Celebrity Endorsement Information

 Check Out The Media Buyers Shop For More Info

 

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